What is a brand? – Advertising 101 – Concept Video

What is a brand? – Advertising 101 – Concept Video Gayatri Thampi in this short video takes us through “What is a brand?” as a part of her Advertising 101 – Concept Video Series  

How To File A Case In Consumer Court

We people are very well educated towards our consumer rights through Government Advertisements informative etc. but when we face some defect in product and try to use our one of the important right “RIGHT TO REDRESSES” . And when we try to file complaint the procedure of making complaint is so lengthy that we dosen’t […]

Business Law – Indian Consumer Protection Act, 1986

Introduction An Act to provide for better protection of the interests of consumers and for that purpose to make provision for the establishment of consumer councils and other authorities for the settlement of consumers’ disputes and for matters connected therewith. The act was passed in: Lok Sabha on 9th December,1986 and Rajya Sabha on 10th […]

Foreign Direct Investment (FDI)

An investment made by a company or entity based in one country, into a company or entity based in another country. Foreign direct investments differ substantially from indirect investments such as portfolio flows, wherein overseas institutions invest in equities listed on a nation’s stock exchange. Entities making direct investments typically have a significant degree of […]

Portfolio Management.

A Portfolio Management refers to the science of analyzing the strengths, weaknesses, opportunities and threats for performing wide range of activities related to the one’s portfolio for maximizing the return at a given risk. Portfolio management services (PMS) are the professional services provided by portfolio managers to help their clients in managing their portfolio efficiently […]

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